product design
& management
I'm a Jacqueline of all trades, a "trouper" and a "powerhouse." Human-centered design and the power of iteration light a fire in me.
end to end
ux design
components & design systems
A robust design system makes a product flexible and easy to update according to stakeholder feedback. Having clear guidelines, global styles, and atomized component pieces makes life easier for designers.
Components and design variables from the Tasting.ai whisky app.
interactive prototypes
Watching people use what you’re building drives feature development like nothing else. Prototypes help developers understand how a product should look and feel before it’s committed to code.
Tasting.ai’s unreleased redesign features a chat bot-driven whisky tasting experience and simplified views throughout the app. — Give it a try on desktop!
insights in
human context
Some conversations go beyond KPIs. In a world where AI tools intelligently link together data and dashboards, it’s more important than ever to ground metrics in human perspectives—products are made for people.
Solving customer problems is the best way to innovate. I utilize user interviews to add clarity to data-based decisions, making it easier to prioritize product goals.
align
& execute
fluent in
developer
Understanding code at a high level goes a long way when communicating with developers. Speaking their language and embracing technical constraints keeps things running smoothly. It’s essential to keep tasks and asks properly scoped and succinct.
Developers love the way I annotate design files with clear instructions and documentation that is linked into our project management software.
strategy
& leadership
An engaging presentation and a good script can make or break a meeting. If stakeholders are busy reading a bunch of bullets, they aren’t listening to the pitch. Familiar tools and visualizations make strategy and goals come across intuitively.
Keeping a team energized and aligned requires a balance between vision and collaboration. With thoughtful guidance and a solid foundation of mutual trust, I lead teams that have fun solving tough problems.
areas of
expertise
-
Design
Components, screens/views, user paths, design systems, UX copy
Interactive prototypes, branching flows, full app mockups
Brainstorming/ideation, alignment exercises, design critiques
Research & Testing
Interviews, surveys, A/B tests, experiment design
User personas and journey mapping
Industry trend analysis, report write-ups with recommended action items
-
Product goal development, roadmapping
Task and dependency tracking, backlog management, scheduling, developer liaison
Stakeholder communication, A+ presentations, interactive team alignment exercises
Documentation: best practices, syncing departments, brand guidelines
-
Product/market fit, GTM planning
Brand voice, marketing, content strategy
Lean canvas/UVP development, pivots, alternative futures
Competitive landscape/Blue Ocean analysis
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Presentations: Design, data theming, scripting
Graphic design: logos, vectors, Photoshop, motion/animation
Videography/video editing
Audio editing, radio-ready immersive podcasts
Web design: Squarespace/Tilda, HTML/CSS
tools of the trade
Product
Figma/Photoshop, VS Code/Github/Cursor/ChatGPT, TestFlight/Expo, Miro/FigJam, Shapr3D/Physical prototyping/3D Printing
Management
Asana/Trello, Slack/Discord/Notion, Workspace/Office, Mixpanel/Google Analytics
Strategy
Keynote/Powerpoint/Canva/Slides, Squarespace/WordPress
Multimedia
Photoshop/Adobe CC, Final Cut/Video cameras/Adobe Premiere/YouTube, Garageband/Audacity, Creative writing
Languages
English (fluent), German (intermediate B1+), French (intermediate), Japanese (basic), Arabic (basic)
Passions
Linguistics, Music, Reading, Foreign cultures, Queer activism, Transit infrastructure, Gaming, Sports, Cooking, Event planning